"Ron DeSantis' Comeback: Navigating Trump's Shadow and Unveiling a New Economic Plan"

Florida Governor Ron DeSantis' campaign efforts to revive his struggling presidential bid have been met with waning interest and low turnout at recent events in New Hampshire and Iowa. Despite promises of a new approach and a focus on retail politicking, DeSantis has largely stuck to his usual message and style, emphasizing culture-war issues and his agenda from Florida. The campaign's attempts at intimacy and small talk have sometimes backfired, and DeSantis' poll numbers have sagged while his campaign staff has been significantly reduced due to financial constraints. Despite some positive moments, DeSantis' campaign is falling short of expectations and faces an uphill battle to regain momentum.
- Inside Ron DeSantis' awkward comeback effort NBC News
- Ron DeSantis, falling 37 points behind Donald Trump, pushes new economic plan in N.H. USA TODAY
- DeSantis Jabs at Trump's Legal Trouble as He Resets His Campaign The New York Times
- One diner stop at a time: DeSantis tests revamped 2024 strategy to beat Trump Reuters
- Chris Sununu calls on Ron DeSantis to show 'charisma and leadership' to voters Florida Politics
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