Ford to Launch $30K Electric Pickup with $5B Investment to Disrupt EV Market
TL;DR Summary
Ford announced plans to retool its Kentucky plant to produce a $30,000 electric midsize pickup truck within 18 months, aiming to offer a competitively priced EV option amid industry headwinds and Chinese competition, with a focus on affordability and innovation, despite past challenges in profitable EV production.
Topics:top-news#affordable-ev#business#electric-vehicles#ford#louisville-assembly-plant#pickup-truck
- Ford says it will roll out a cheaper electric pickup truck NPR
- Ford invests $5B in Kentucky and Michigan plants for new 'affordable' electric pickup truck production Fox Business
- Ford invests $5B in $30K electric truck to disrupt EV market by 2027 WJLA
- Ford's cheaper, simpler $30K electric vehicles are how 'we can make money on EVs,' CEO says Yahoo Finance
- Ford Rejigs E.V. Plans After Suffering Billions in Losses The New York Times
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