"Instagram Head Adam Mosseri Discusses Threads' Efforts to Highlight Trends"

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Source: TechCrunch
"Instagram Head Adam Mosseri Discusses Threads' Efforts to Highlight Trends"
Photo: TechCrunch
TL;DR Summary

Instagram head Adam Mosseri confirmed that Threads is working on surfacing Trends, a feature that would make the app more competitive by providing access to real-time news and information. The app has been criticized for its algorithm prioritizing creators and showing older posts, but the addition of Trends could address these issues by tapping into popular topics and discussions. However, the potential algorithmic curation of Trends raises concerns about misuse by bad actors, adding complexity and potential harm to the app. It's unclear when Trends will launch publicly, but a leaked screenshot showed a version renamed as "Today's Topics."

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