"Xbox's Phil Spencer Pushes for Expanded Digital Storefronts"

Xbox boss Phil Spencer expresses interest in breaking down walled gardens on Xbox consoles to allow other digital storefronts like Epic Games Store or itch.io, citing the example of Microsoft's approach to Windows. He believes the current model of subsidizing hardware through game sales is becoming less effective and sees value in enabling more stores on Xbox to give players more options and potentially create competitive pricing, aiming to open up the gaming ecosystem and reduce friction for creators and players.