"Rebranding Porsche's EVs: A Smarter Alternative to the Turbo Moniker"

Porsche's use of the "Turbo" moniker for its electric vehicles, such as the flagship Taycan, has sparked debate due to the absence of turbochargers in EVs. Suggestions for alternative names include leveraging Porsche's rich history with options like the Gruppe B moniker, which harks back to the defunct Group B rallying class and signifies performance without directly referencing combustion engine components.