Bud Light Faces Another Setback

Bud Light has lost its position as the most popular beer on tap in the US, overtaken by Michelob Ultra, another Anheuser-Busch InBev brand. This shift follows a boycott of Bud Light after a controversial Instagram post and reflects changing consumer preferences towards Michelob Ultra's health-conscious image. Despite Bud Light's efforts to regain market share, Michelob Ultra's strategic marketing and sponsorships have bolstered its popularity, leading to increased sales and draft availability.