Parents urged to talk to teens about dangers of viral TikTok challenges.

A 13-year-old boy from Ohio died after overdosing on Benadryl as part of a TikTok challenge where participants ingest 12-to-14 pills of Benadryl at a time to induce a hallucination. The challenge has been labeled "dangerous" by the parent company of Benadryl, Johnson & Johnson, and the U.S. Food and Drug Administration warned in 2020 that parents should store medications such as Benadryl out of the reach of children. TikTok has stated that they strictly prohibit and remove content that promotes dangerous behavior, and have blocked searches for years to discourage copycat behavior.