The Viral Phenomenon of #IceRestock: Exploring its 436 Million TikTok Views

The #IceRestock movement on TikTok has gained over 436 million views, with people posting ASMR videos of restocking their freezers with creatively shaped and flavored ice cubes. The trend emerged during the pandemic as people sought to elevate their at-home drink game. Content creators use molds to achieve impressive ice cube shapes, including spheres and long sticks for water bottles. While some question the practicality of these ice cubes, many find the process soothing and enjoy the variety of flavors and ranges that ice cubes can offer.