Bud Light's Inclusivity Marketing Sparks Controversy and Backlash.
TL;DR Summary
Texas Representative Dan Crenshaw attempted to boycott Bud Light over their ad campaign featuring transgender actor Dylan Mulvaney, but failed as he missed the fact that Karbach, the beer he had in his fridge, is owned by the same parent company, Anheuser-Busch InBev. Many criticized Crenshaw for his "fake virtue" and prioritizing social media influence over serving his constituents.
- Texas Rep. Dan Crenshaw fails in boycott attempt of Bud Light mySA
- Bud Light's marketing VP says she was inspired to update 'fratty,' 'out of touch' branding with inclusivity Fox News
- Analysis | What the Bud Light backlash has in common with today's Republican Party The Washington Post
- Why is Alissa Gordon Heinerscheid getting called out for her opinion on inclusivity? PINKVILLA
- Anheuser-Busch distributors in Heartland, South are ‘spooked’ by backlash to Dylan Mulvaney pact: report Fox News
Reading Insights
Total Reads
0
Unique Readers
0
Time Saved
2 min
vs 2 min read
Condensed
85%
391 → 59 words
Want the full story? Read the original article
Read on mySA