"Super Bowl Ad Madness: The Cost, the Hype, and the Top 20 Commercials"

1 min read
Source: The New York Times
"Super Bowl Ad Madness: The Cost, the Hype, and the Top 20 Commercials"
Photo: The New York Times
TL;DR Summary

Despite the rising costs, advertisers continue to invest in Super Bowl commercials, with the average cost of a 30-second ad spot reaching $7 million for the second consecutive year. In an era of fragmented media, the Super Bowl remains a reliable way for companies to reach a mass audience, as live events draw the highest attention in an increasingly streaming-dominated landscape.

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