US Government Reassesses Google Breakup Amid Market Concerns
TL;DR Summary
The US government is attempting to break up Google in a new antitrust trial focusing on its advertising technology markets, with a judge considering whether to order Google to sell its AdX exchange and open source its auction logic, as part of efforts to restore competition in digital advertising.
- The US government is taking a second stab at breaking up Google The Verge
- DOJ's remedies go significantly beyond the Court's ruling and would harm publishers and advertisers. The Keyword
- Breaking Up Google Won’t Fix the Ad Market. Here’s What To Do Instead The Information
- DOJ Seeks Google Ad Manager Break Up As Remedies Trial Begins Search Engine Journal
- Market Chatter: Alphabet's Google Said to Ready EU Offer By November Deadline After $3.5 Billion Fine 富途牛牛
Reading Insights
Total Reads
0
Unique Readers
1
Time Saved
3 min
vs 3 min read
Condensed
92%
583 → 49 words
Want the full story? Read the original article
Read on The Verge