UK watchdog scrutinizes Google’s dominance in search and ads

TL;DR Summary
The UK Competition and Markets Authority has designated Google with 'strategic market status,' potentially leading to changes that increase user choice in search engines, amid concerns over Google's market dominance and efforts to promote competition. Google warns that such measures could hinder innovation, while consumer groups see this as a positive step towards addressing Google's dominance in search.
- Google may be forced to make changes to search engine in UK BBC
- Google search comes under renewed scrutiny in UK as competition watchdog flexes new powers CNBC
- Google told to loosen control over search by UK competition regulator Financial Times
- Google given special status by watchdog that could force it to change UK search The Guardian
- UK watchdog targets Google’s ‘strategic’ role in search ads and a competitive market The Hill
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