UK Regulator Outlines Principles for Responsible and Transparent AI Use

The UK's Competition and Markets Authority (CMA) has outlined seven principles to guide the regulation of AI and the companies developing the technology. The focus is on foundation models, such as OpenAI's GPT-4 and Meta's Llama 2, which form the basis for many generative AI applications. The principles include accountability for developers and businesses using these models, ensuring access to necessary resources, offering diverse business models, providing choice and flexibility for users, avoiding anti-competitive actions, and promoting transparency. The CMA aims to protect competition and prevent low-performing AI systems from dominating the market. The principles were developed following an initial review, and the CMA plans to engage with various stakeholders before finalizing its approach.