Elon Musk's X Sparks Controversy with Advertiser Backlash and Media Headline Stripping

1 min read
Source: CNN
Elon Musk's X Sparks Controversy with Advertiser Backlash and Media Headline Stripping
Photo: CNN
TL;DR Summary

Elon Musk's social media platform, X, is facing backlash from advertisers after their ads were found on the verified profile account of VDARE, an openly racist and white supremacist outlet. Major brands such as Amazon, Samsung, the Denver Broncos, Cox Communications, STARZ, The Wall Street Journal, and others had their ads placed alongside hate speech. Despite claims of implementing brand safety tools, X has taken little action to address the issue. Advertisers, including STARZ, have suspended their advertising on the platform, expressing strong displeasure. The incident highlights the risks for brands advertising on platforms with content moderation problems and the potential damage to their reputation.

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