"High-Earning Young Singles Spend $30K on Exclusive LinkedIn-Judged Dating App"

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Source: Fortune
"High-Earning Young Singles Spend $30K on Exclusive LinkedIn-Judged Dating App"
Photo: Fortune
TL;DR Summary

The League, a dating app targeting ambitious millennials and Gen Z singles, is capitalizing on "Dating Sunday" to attract users to its high-cost services, with membership tiers reaching up to $30,000 a year. The app, which requires LinkedIn profiles for admission, aims to connect career-driven individuals and offers features like speed dating and personal dating concierges. Acquired by Match Group in 2022, The League is part of a growing trend of tech-enabled dating, moving away from serendipity towards strategic, AI-driven matchmaking. Founder Amanda Bradford envisions a future where technology enhances the efficiency of finding a compatible partner.

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