The Future of ESPN in a Post-Cable TV World

ESPN, once the dominant force in the cable TV business, is now facing challenges as the pay-TV industry declines and consumers shift to streaming services. The network has seen a significant decrease in subscribers and is being squeezed by rising programming costs. Disney, the parent company of ESPN, is exploring options to mitigate these challenges, including potentially partnering with tech giants like Amazon, Apple, or Google. ESPN is also considering offering its flagship channels directly to consumers through its streaming app ESPN+, but pricing and timing are still being determined. Despite the obstacles, ESPN's ratings and ad revenue have been increasing, and the network aims to retain its valuable sports programming rights, including the NBA. Additionally, ESPN is venturing into the online gambling business to diversify its revenue streams.
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