Levi's AI-generated clothing models face backlash over diversity concerns.

TL;DR Summary
Levi's plans to test AI-generated clothing models in partnership with Lalaland.ai to diversify its online shopping experience. The AI models could be more body-inclusive, allowing customers to view clothing on models of different body types, ages, sizes, and skin tones. Levi's claims using AI-generated models to promote diversity is more "sustainable," but details on the platforms and user-customization are unclear. The company also stated that it isn't looking to replace real models with the technology but to supplement them for a more personal shopping experience.
- Levi’s will test AI-generated clothing models to ‘increase diversity’ The Verge
- Levi’s faces backlash after announcing it will use AI to ‘increase the number and diversity’ of models In The Know
- Levi's use of AI models to increase diversity incites backlash AdAge.com
- 'Digital Blackface'? Levi's gets pushback for using AI models to add diversity. MarketWatch
- Levi To “Supplement Human Models” With AI Versions HYPEBEAST
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