Beware of Prime Day Scams

As Amazon's annual Prime Day sale approaches, cybersecurity experts warn of an increase in scams and phishing attempts targeting consumers. Researchers have observed a significant rise in Amazon Prime-related phishing campaigns, with scam emails claiming billing issues or account freezes to trick users into revealing personal and financial information. Impersonation scams, not limited to Amazon, have cost American consumers millions of dollars. Amazon has taken down thousands of phishing websites and phone numbers used in impersonation schemes, but the battle against cybercriminals remains ongoing. Shoppers are advised to double-check domain names, stick to official retailer websites, use strong passwords and two-factor authentication, be cautious of urgent offers, look for SSL encryption, use credit cards for protection, keep personal information private, and report scam messages. If a deal seems too good to be true, it's likely a scam.