Target to Eliminate Price-Matching Policy After 12 Years
TL;DR Summary
Target is ending its 12-year-old price match policy that matched prices from Walmart and Amazon, effective July 28, 2025, but will continue to match prices internally within Target stores and online for 14 days.
- Target is ending a beloved perk that shoppers have relied on for 12 years NJ.com
- Target is changing one of its biggest customer perks CNN
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- Target to stop price matching retailers Retail Dive
- Target Announces Major Pricing Change Newsweek
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