"Oscar Mayer Launches Plant-Based Hot Dogs and Sausages"

Kraft Heinz-owned brand Oscar Mayer is launching plant-based hot dogs and sausages in partnership with NotCo, aiming to tap into the growing demand for "better-for-you" products despite a recent decline in plant-based meat sales. Beyond Meat, a pioneer in the industry, is also facing challenges and planning cost-cutting measures. Kraft Heinz is revamping its portfolio to cater to changing consumer tastes, including a makeover of its Kraft Singles cheese and boxed macaroni and cheese. Despite the challenges, the company remains optimistic about the potential for plant-based products in response to increasing health and environmental consciousness among consumers.