Jaguar's Bold Pink EV Design Sparks Controversy and Debate
TL;DR Summary
Concept images of Jaguar's new electric vehicle, featuring a bright pink design, leaked online ahead of its official reveal, sparking further debate over the company's controversial rebrand. The images show a minimalist design with an oval steering wheel and no rear window, suggesting the use of cameras for rear visibility. Jaguar's rebrand, which includes vibrant colors like Miami Pink, has faced criticism for being too "woke," but the company defends it as a bold reinvention aligned with its shift to electric vehicles by 2025.
- Jaguar’s Controversial New Vehicle Designs Appear To Leak—And They’re Pink Forbes
- Jaguar’s Controversial EV Relaunch Has Leaked Online WIRED
- Jaguar’s ‘Barbie pink’ electric car leaked online The Telegraph
- Jaguar’s woke ad shows just how out of touch companies are with consumers New York Post
- Jaguar's rebrand has been criticized as 'woke.' Marketing experts say it's either 'bonkers' — or a genius disruption. Business Insider
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