Ford ramps up F-150 hybrid production amid EV sales slump

Ford plans to double production of its hybrid F-150 pickup truck in response to slower-than-expected sales of its all-electric vehicles. The company aims to increase sales of the hybrid model to roughly 20% during the 2024 model year in the U.S. Ford's CEO, Jim Farley, stated that the automaker would quadruple production of gas-electric hybrids as it continues to increase EV production at a slower pace. The decision to increase production follows high demand for hybrid models, with hybrids accounting for over 60% of sales for the Ford Maverick small pickup. Ford believes the F-150 hybrid could become the best-selling hybrid in North America.