BMW iX3: A Long-Range, Software-Defined EV Challenging Tesla and Rivals

TL;DR Summary
BMW unveils the iX3, the first model on its new 'Neue Klasse' EV platform, featuring advanced 800-volt architecture, new cylindrical batteries with increased range and faster charging, and a focus on software integration with 'superbrains' and over-the-air updates, aiming to compete with Tesla and Chinese EV makers with a compelling mix of range, power, and digital features.
- BMW’s iX3 is a ‘new class’ of EV that packs a lot of range and computing power The Verge
- BMW doubles down on software and brand value to take on Tesla, Chinese EV rivals CNBC
- BMW, the Anti-Tesla, Is Playing the Long Game on EVs Bloomberg
- BMW says iX3, with 4 ‘superbrains’ and 800 km range, is its first ‘true’ software-defined vehicle Automotive News
- 2026 BMW iX3 vs. Gas BMW X3 (G45) Design, Tech, Interior, and Performance Compared BMW Blog
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