"Grammarly's AI Feature: Personalized Writing Style Without Robotic Tones"
Grammarly, the cloud-based typing assistant, is set to launch a new feature called "Personalized voice detection and application" that uses generative AI to detect a person's unique writing style and create a "voice profile" that can rewrite any text in that style. While Grammarly pitches it as a way for writers to make their writing sound more personal, concerns have been raised about potential misuse, such as using voice profiles to publish content under a writer's name without their approval or impersonating someone in phishing attempts. The issue of writer protections in relation to generative AI has been a topic of debate, with authors signing an open letter and lawsuits being filed against AI startup OpenAI. Grammarly's voice profiles will initially be limited to individual users and cannot be exported, but there are concerns about how they may evolve in the future.