"NFL's Christmas Day Games: Big Bids and Controversy"
The NFL plans to auction off TV rights to its two new Christmas Day games for the 2024 season, with bidding likely to start at $50 million. The league will open the bidding to all of its media partners, including CBS, Fox, NBC, ESPN-ABC, and Amazon Prime Video. The games are expected to appear on linear TV networks rather than streaming platforms, and industry experts anticipate a 20-25% increase in the selling price compared to the league's first Black Friday game. The move is seen as a strategic effort by the NFL to compete with the NBA and maximize media-rights revenue.