"Ford's Massive Truck Deployment: 144,000 Units Head to North American Dealers"
Originally Published 1 year ago — by Yahoo Finance
Ford is set to send 144,000 redesigned F-150 and Ranger pickup trucks to North American dealers after holding them back to address quality issues, with the aim of hitting its 2024 profit target. Shipments of F-150 Lightning electric trucks will also resume this month, following a price cut on some variants. The delay in sending the trucks may impact the automaker's first quarter numbers, and the company had 60,000 F-150s in stock expected to ship in the current quarter. Ford engineers discovered electronic component issues in the F-150s, but updated the software before any trucks left the plant.