All articles tagged with #television viewership
The MLB Speedway Classic at Bristol Motor Speedway experienced low ratings and was heavily impacted by rain delays, resulting in a total average viewership of 1.6 million, making it one of the less-watched MLB special events in recent years, and overshadowed by other games like ESPN's Sunday Night Baseball.
President Biden's State of the Union address was watched by 32.2 million people on broadcast or cable television, with Fox News being the most-watched network. The viewership skewed older, with 74 percent of the audience being 55 or older. The actual viewership was likely higher due to social media views not being included in the tally. Despite declining television viewership, major events like the State of the Union can still draw massive audiences.
Super Bowl LVIII became the most-watched television show in history with an estimated 123.4 million viewers, up 7% from last year's record. The game was also the most-streamed Super Bowl ever, with strong viewership throughout the playoffs. The event featured a halftime show from Usher, iconic commercials, and celebrity endorsements, showcasing the enduring appeal of live sports programming amidst the shift to streaming platforms.
Netflix is closing down its DVD-by-mail service and to commemorate the occasion, they are offering a special promotion where users can opt-in to receive up to 10 random DVDs from their movie queues. The promotion is available until August 29th for US users, with the final day of shipping being September 29th. It is unclear whether Netflix expects the DVDs back, but they will continue to accept returns until October 27th, 2023. This marks an important milestone for the streaming industry, as traditional broadcast and cable TV networks accounted for less than 50% of television viewership for the first time.