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Synthetic Content

All articles tagged with #synthetic content

YouTube Mandates Disclosure of AI-Generated Content in Videos
technology1 year ago

YouTube Mandates Disclosure of AI-Generated Content in Videos

YouTube is now requiring creators to disclose the use of "altered or synthetic" content, including AI-generated media, in their videos. This initiative aims to help viewers identify videos made using generative AI. Examples of content requiring disclosure include altered footage of real events or places and the use of deepfakes. Failure to disclose this information may result in penalties, including suspension from the YouTube Partner Program. Viewer-facing labels for "altered or synthetic" content will be implemented in the coming weeks, and the disclosure requirement for creators is rolling out starting today.

"Google Implements AI Transparency Policy for Election Ads"
technology2 years ago

"Google Implements AI Transparency Policy for Election Ads"

Google has updated its political advertising policies to require politicians to disclose the use of "synthetic" or AI-generated images or videos in their ads. While the company already bans deepfakes, the new policy will require disclosure of any use of AI beyond minor edits. Politicians will need to label their ads with a warning about synthetic content. The change comes in response to the growing prevalence of tools that produce synthetic content, raising concerns about the potential for deception in election ads. The new rules will take effect in November and apply only to advertisements, not regular videos on YouTube.