"Samsung Challenges Apple's Dominance Despite Growth in 2023 Premium Smartphone Market"
In 2023, the global premium smartphone market saw a 6% year-over-year increase, setting a new sales record despite the overall smartphone market's decline. Apple, while still dominant, saw its market share decrease from 75% to 71%, with Samsung gaining 1%. This shift is attributed to the popularity of ultra-premium handsets, including Samsung's Galaxy S23 and its latest foldable phones.