SmileDirectClub's Closure Leaves Customers in Limbo
SmileDirectClub, the company that sold clear dental aligners directly to consumers, has announced the shutdown of its global operations and halted its teeth-aligner treatments. Existing customers are left with unanswered questions and limited support. The company is not providing customer care and details about possible refunds are scarce. Dental organizations and orthodontists have raised safety concerns about "direct-to-consumer" dentistry. SmileDirectClub filed for bankruptcy in September 2022 and was unable to find a partner to keep the company afloat. Existing customers are advised to consult their local dentist or orthodontist for further treatments. It is uncertain if customers will receive compensation, and those who signed up or made payments after the bankruptcy filing may be prioritized. Dental associations caution against direct-to-consumer aligners, emphasizing the importance of professional supervision and monitoring for proper oral care.