The Hidden Benefit of Alaska Airlines Buying Hawaiian Airlines: A Win for Customers
Alaska Airlines' acquisition of Hawaiian Airlines will lead to the integration of their loyalty programs and the inclusion of Hawaiian Airlines in the Oneworld alliance. This merger will allow customers to travel and redeem miles on over 25 global partner airlines, expanding the benefits for frequent flyers. While the deal is expected to face scrutiny from the Justice Department, the changes are anticipated to take place within the next 12 to 18 months.