"Broadway's Struggle to Rebound"
Broadway's recovery has stalled, with the 2023-2024 season's grosses down 2.5% from the previous year and 17% from pre-pandemic levels. Rising production costs and flat attendance, particularly from suburban theatergoers, are major challenges. Despite new shows and star-studded productions, no mega hits have emerged to drive significant growth. The industry remains hopeful but cautious, focusing on strategic resource allocation to navigate the prolonged recovery.
