"Shure Introduces Compact Wireless Lapel Mic for Mobile Content Creation"
Shure has introduced its first wireless lapel mic system, the MoveMic, available in single-channel and dual-channel models. Unlike most competitors, the MoveMic can connect directly to a phone without a receiver, but only when using Shure's MOTIV apps. For more versatile recording options, a separate MoveMic Receiver is available. The mic boasts a sleek design, IPX4 water resistance, and a 50Hz to 20kHZ frequency range with a 100ft direct line range. However, with prices starting at $249 for the single-channel model and $349 for the dual-channel model, Shure is banking on its reputation and design to justify the premium cost compared to competitors like Rode and DJI.