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Marketing Error

All articles tagged with #marketing error

entertainment1 year ago•1 min saved

Mattel Recalls 'Wicked' Dolls Over Accidental Porn Site Link

Mattel mistakenly printed the URL of a porn site, Wicked.com, on the packaging of its 'Wicked' movie-themed dolls, leading to a significant surge in traffic to the adult website. The intended URL was wickedmovie.com, meant to promote the upcoming film adaptation of the Broadway play 'Wicked.' The error was quickly noticed by social media users, causing a stir online. The movie, starring Ariana Grande and Cynthia Erivo, is set to release on November 22.

via New York Post |

#doll-packaging #entertainment #marketing-error

business1 year ago•2 min saved

Mattel's 'Wicked' Doll Packaging Error Links to Adult Site

Mattel is facing criticism after mistakenly printing the URL of a porn site on the packaging of its 'Wicked' dolls, which are based on the upcoming film adaptation of the Broadway play. The error, which directs users to wicked.com instead of the intended wickedmovie.com, was highlighted by fans on social media, leading to backlash against the toy company. The dolls feature characters played by Ariana Grande and Cynthia Erivo, and the mistake has been found on numerous boxes being sold online.

via New York Post |

#ariana-grande #business #doll-packaging