Taylor Swift's Vintage Chiefs Merch Sparks Unprecedented Demand
Taylor Swift's purchase of vintage Kansas City Chiefs sweatshirts from a local boutique has caused unprecedented demand for the team's merchandise. Swift's appearances at Chiefs football games, where she often wears gear representing the team and her boyfriend, Chiefs tight end Travis Kelce, have led to increased ticket prices and viewership. The boutique owner confirmed that Swift's order of five vintage sweatshirts worth $1,200 contributed to their biggest week of sales ever. Swift's support for small businesses has also generated buzz among Kansas City entrepreneurs.