Laura Schwab Leverages 22 Years in Automotive to Build Her Own Brand
Laura Schwab, a former automotive executive, founded Addition, a luxury design house, after 22 years in the auto industry. Her first product, Alma, is a sleek, customizable wireless charger inspired by her automotive design experience, aiming to make tech feel cool and emotional. She emphasizes the importance of design, purpose, and personal passion in her entrepreneurial journey, with plans to expand her product line and manufacturing in the U.S.