Braves Plot In-House Regional Network After Main Street Sports Exit
Atlanta is reportedly planning to launch its own regional sports network after terminating its deal with Main Street Sports, potentially mirroring the Texas Rangers’ in-house model with distributor carriage, streaming, and a local OTA broadcast. The Braves may temporarily move rights to MLB for 2026 while building the network, leveraging Gray Media’s existing Braves airtime; success could become a blueprint for other teams, but the traditional RSN framework is collapsing and time to execute is tight.