KISS Transitions to Digital Avatars, Marking the End of Live Touring
Originally Published 2 years ago — by BLABBERMOUTH.NET
Legendary rock band KISS has marked the end of their physical existence by transitioning into the digital world. At the conclusion of their final live tour, the band introduced their new digital avatars, who performed as an encore. This marks the beginning of a new era for KISS, as their avatars will continue to perform for fans using advanced performance-capture technology. The avatars, created by Industrial Light & Magic, will ensure the band's immortalization and push the boundaries of rock and roll performances. KISS's legacy will also be championed by Pophouse Entertainment Group, who will produce immersive avatar-powered music concerts. The band's members expressed excitement about the opportunity to take KISS to a completely different level beyond being just a music band.