
"JioCinema sets world record with free streaming of IPL 2023 final between CSK and GT"
JioCinema, the Indian streaming app backed by Mukesh Ambani's Reliance, broke the world record for the most concurrent views to a live streamed event, attracting over 32 million viewers to the final game of the Indian Premier League cricket tournament. The previous record was held by Disney's Hotstar, which drew 25.3 million simultaneous viewers for a cricket match in 2019. Viacom18, whose largest investor is Reliance, secured the digital rights for IPL for a five-year period until 2027 and is offering free streaming of the tournament to audiences across South Asia through JioCinema.
