Taylor Swift's Dominance in the 2023 U.S. Music Market
According to Luminate's year-end report, Taylor Swift accounted for 1.7% of the U.S. recorded-music market in 2023, with her songs making up one in 78 on-demand audio streams. The report also highlights a 34% increase in overall music streaming, the dominance of hip-hop as the most-consumed genre, and the rapid growth of Afrobeats and K-pop. Additionally, the report delves into genre trends, language preferences, streaming habits, and business insights within the music industry.