"Eras: Taylor Swift's Impact on Dictionary.com's Word of the Year for 2023"
Originally Published 2 years ago — by The Ringer
The concept of "eras" has become a popular trend on social media, with people using it to describe different phases of their lives in a dramatic and humorous way. This trend gained momentum in 2023, largely influenced by Taylor Swift's Eras Tour, which focused on the idea of eras in her musical career. The use of "eras" has expanded beyond Swift's influence, with brands and individuals adopting the language to describe various aspects of their lives. The trend provides a way to acknowledge and cope with both the highlights and lowlights of life, with the understanding that eras are temporary. Swift's use of "eras" in her tour has further popularized the trend and reshaped its colloquial meaning.
