Conor McGregor Faces Backlash and Legal Battle After Civil Verdict
Conor McGregor has been dropped as the face of Proper No. 12 Irish Whiskey and by video game developer IO Interactive following a civil court ruling that found him liable for sexual assault. McGregor, who sold his stake in Proper No. 12 in 2021, will no longer be used in the brand's marketing. The court ordered him to pay 248,000 euros to the complainant, and McGregor plans to appeal. Retailers in Ireland are also pulling McGregor-related products from shelves. McGregor has not fought in the UFC since 2021, and the organization has not commented on the case.