Ferrari Embraces Crypto Payments in the US and Beyond
Ferrari has announced that it will accept cryptocurrency payments for its luxury sports cars in the United States and plans to expand to Europe. The decision was driven by market demand and dealer requests, with many clients, including young crypto-savvy investors, investing in digital currencies. Ferrari aims to connect with potential buyers beyond its usual clientele and has partnered with BitPay, a major cryptocurrency payment processor, to facilitate transactions in Bitcoin, Ether, and USD Coin. There will be no additional fees or surcharges, as BitPay will promptly convert the cryptocurrency payments into fiat currency for Ferrari's dealers, ensuring they are shielded from price fluctuations.