Nike Shares Drop Amid Sales Slump and Tariff Challenges
Nike's stock declined due to challenges in turning around its Converse brand and Greater China operations, despite overall better-than-expected quarterly sales. The company is focusing on strategic actions in China and restructuring Converse, while North America and the running category are bright spots, with North America leading sales growth and the running segment showing strong performance. The company acknowledges that recovery efforts will take time, especially in China, where margins have significantly contracted.

