
"Surprising Source Drives Coca-Cola's Sales Despite 2.2 Billion Daily Purchases"
Coca-Cola sells over 2 billion drinks per day globally, but most of its revenue, about 60%, comes from concentrate operations rather than the sales of finished beverages. The company's efficient concentrate and syrup sales contribute to its 60% gross profit margin, ahead of PepsiCo's rate. Despite Wall Street's current sentiment, Coca-Cola is on track for strong growth in 2024 and remains a leader in the industry.