"The Fascinating Story Behind Apple's $3,500 Vision Pro Headset"
Research firm Omdia estimates that the components for Apple's Vision Pro headset cost around $1,542, with the micro-OLED displays being the most expensive at $456, accounting for over a third of the total cost. However, this bill of materials does not include manufacturing, shipping, marketing, or research and development costs, so it's inaccurate to assume Apple makes nearly $2,000 in profit on each $3,499 headset. Analysts anticipate some of these costs to decrease over time, but the actual profit margin for Apple remains unknown.