The Birth of Famicom: Coleco's Failed Negotiations with Nintendo
Failed negotiations between Coleco and Nintendo in the early 1980s led to Nintendo developing its own console, the Famicom, which later became the Nintendo Entertainment System (NES). Coleco had offered to sell its ColecoVision console to Nintendo at a discounted price, but Nintendo wanted to handle manufacturing and marketing on its own terms. The fallout from these negotiations resulted in Nintendo entering the console market independently, while Coleco missed out on the opportunity.