The Golden State Warriors have unveiled their 2024-25 City Edition uniforms, inspired by the Golden Gate Bridge, featuring navy-blue jerseys with red depictions of the bridge's towers and cables, and yellow lettering. The uniforms will debut against the Atlanta Hawks and are part of a broader initiative with Rakuten to empower middle-school girls in STEM and arts. The unveiling coincides with the Warriors' preparations to host the 2025 NBA All-Star Game, celebrating their San Francisco identity.
The Boston Celtics have unveiled their 2024-2025 City Edition uniform, which continues a multi-season narrative celebrating the franchise's evolution. This year's design, featuring 'Action Green' on a black base, combines traditional elements with modern innovation, including a weave pattern and a future-forward typeface, symbolizing the team's readiness for the next chapter in its storied history.
The Philadelphia 76ers hosted an exclusive event at Reading Terminal Market to unveil their 2023-24 City Edition uniform. Head Coach Nick Nurse and players Danny Green, De’Anthony Melton, and Paul Reed joined merchants from the historic market to celebrate the start of the season. The event highlighted Reading Terminal Market, a National Historic Landmark and home to over 80 family-owned small businesses. Throughout the season, the 76ers will support local businesses from the market as part of their Spirit of Small Business program. The team will promote a different small business on their social and digital platforms during each game day.