All articles tagged with #chief kindness officer
The NFL named influencer Dhar Mann its first Chief Kindness Officer and Creator of the Week for Super Bowl LX, but his past legal troubles (a 2012 case involving defrauding Oakland’s medical marijuana business), a 2023 workers’ protest, and the fact that duties haven’t been disclosed have sparked questions about whether the move is meaningful policy or just optics.
The NFL appointed Dhar Mann as this year’s Chief Kindness Officer for Super Bowl LX, but reporting highlights a controversial history: in 2012 Mann faced 13 felony counts (reduced to five) for defrauding an Oakland beautification program, a 2010 hydroponics cannabis venture dispute, and 2023 allegations by Dharr Mann Studios workers of poor pay and working conditions, raising questions about the branding move.
The NFL named Dhar Mann as Chief Kindness Officer for Super Bowl 2026 and launched a 'Be Kind to Your Rival' campaign that donates $1 per qualifying post to St. Jude up to $100,000, while Mann’s past 2011 felony fraud charges are noted (described as expunged) and the league plans to feature more than 160 creators during Super Bowl Week.