Cannes Market Faces Challenges from Strikes, Ticketing Chaos, and Shifting Business Models.
As the Cannes film market begins, the potential for a multi-union strike looms over the industry. While executives were initially confident that the WGA strike would not have a major impact, the possibility of a DGA and SAG-AFTRA strike has led to a rush to unveil projects. Some movies being presold at Cannes do not have finished scripts, leaving buyers with the decision to purchase a project that may or may not be able to lens this year with a script that may or may not be done. The difficult macroeconomic climate and domestic studios' buying ability have also added to the anxiety in the industry.